Thursday, February 17, 2011

Penumbra, Short review construction

After Blaine analyzed the results to the questionnaire that we created. I have a great understanding of the content that is needed within our review as well as the layout that people mostly desire. Blaine originally created a potential layout for our magazine but since then we have been discussing the layout and I have researched a lot into the language used within the Empire magazine which can be found within my post Film review analysis as well as the typical layout that is used including unique elements and their demographics.
With images from the actual film, the film release date and a clearly defined rating of the film all ranking in the top answers of our questionnaire, these elements will defiantly be included. Results also showed, two other popular selections were comparisons to other films and an unbiased perspective, which myself and Blaine may include.
These elements both within the content of our review and concerning the layout have been created below in the ongoing construction of our review:
This is my initial drawing of the layout used within Empire magazine with the elements that they use upon most of their review pages. For example the black lines to give the sense of a boarder upon the top and the bottom, this is also achieved with the dots that they use to break up each review and use them as a border around each review and images. Empire also use yellow lines/boxes at the start of each small review with the vital film information next to it that the reader desires.
It is easy to re-create the black boxes as they are black, but all the other elements that are included within the page have to be researched. I have done lots of research into the Fonts that they use, the text size, the colouring of the dark green titles and the colouring of the dark yellow boxes. I searched multiple websites, read multiple back pages of different empire magazines but there is no reference to the colours and fonts that they use. This was initial very annoying but I played around upon Microsoft Publisher and tried to re-create the colours that are used and tried to find the nearest font.
Here is a picture of the stereotypical Empire magazine layout of a review review page used for smaller multiple reviews which I based my drawing on above:

After researching and then trying to mimic the nearest possible colours and fonts I began to construct our review page which would be a new feature promoting short films and a competition to enter.

Above is a picture showing the creation of our film review page and I was trying to re-create the elements that are used. I created the black line/box which is used as a visual border on the page and defines the layout.
Empire is sponsored by Jameson and they are their main sponsor which usually cover new features that are introduced to the magazine. Because myself and Blaine are creating this review page based on a new feature introduction I thought it would be very professional to include their sponsors logo and gives the review a sense of continuity alongside the other visual elements that are included.


After finding the Sponsors logo and recreating the visual boarder, I started to design the page layout from an existing page but changing the elements and the content. I am trying to re-create the colour scheme that is used with a very dark green/blue as the titles and sub-titles with the lines acting as boarders and the dark yellow with the review information boxes.



Above is a picture of the ongoing construction of the review page and both myself and Blaine are currently writing reviews in order for me to then try and fit everything on the page in a neat and orderly fashion and overall making our review look exactly like it is a new feature within the Empire magazine because this is where our review is featured. It is very hard to find out the actual font and text size that empire use as well as the colour schemes but i am trying to re-create them as much as possible.

When to final review is finished and the layout is perfect I will post a link below which you can follow to view our final product of the subsidiary task, creating a review:

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